Mother is Essentially the Ocean of Infinite Love and Mercy

Mai Markand on Love (Mai-ism, Notes 751 and 752):

Few people understand why in Mai-ism, Love is so much valued and why the first requirement is "Love All". It becomes yet still more difficult for them that have no discrimination of "Love and Lust", "interested and disinterested".

All goodness, virtue, happiness and peace of mind results from Love. Love or the feeling of unity of all different selves in and with Mother and one's own self, is creative of order, organisation, consolidation, equilibrium and tranquility.

It is Love that develops a particular admirable type of emotion, character and behaviour.

Love helps, gives, prays, feels grateful, appreciates and returns, gives and shares.

Love results in trust, faith, cheerfulness, contentment, forbearance, magnanimity, mercy, forgiveness, confidence, honesty, dignity, charity, etc.

What is Love? It is liking, being attracted to, feeling pleasure in, being ready to sacrifice for, wishing to be nearer to, burning with the desire of embracing and being embraced by, absorbing and being absorbed in, pulling and being pulled in by intense living...

Love is the root of all virtues and the sacrificing struggle for realisation of unity. Love has its own limitlessness, mysteriousness and miraculousness. Love is strength and fearlessness and regenerativeness. Love is humility, patience, forbearance and endurance.

Love is the power of fulfilling and conquering.  Love is the power of expansion and transformation.

Gleb Botkin on Love (In Search of Reality, pp. 1-7):

Love is not – as most people seem to think – just an emotion. Love is an energy – indeed, the basic creative energy in the cosmos. Life itself is naught else, but the blossoming of love. Every living organism exists only because it contains love, and the degree of its vitality is determined by the amount of love it contains…

The foremost of love’s properties is its inseparable union with beauty and harmony. Indeed, the three words, “love,” “beauty” and “harmony,” refer but to different aspects or nuances of one single phenomenon. Hence, where beauty and harmony are present, so is love...

The basic desire which love instills in its subject is the blossoming and happiness of its object…If the object of love happens to be a person, the desire for its happiness impels the lover to deeds of kindness. While focused on the object of love, such deeds of kindness automatically extend to anybody and anything in any way connected with or resembling that object…Hence, love imbues its subject with a general attitude of benevolence, as well as a deep sense of joy...

The only independent and inexhaustible Generator of Love – its Prime Source and Ultimate Object – is the Supreme Deity and Creator. Indeed, the Supreme Deity is also the Creator precisely in virtue of being the Generator of the basic creative energy in the cosmos. Parenthetically, that fact is in itself a sufficient reason…for visualizing the Supreme Deity, not as a Father God, but the Mother Goddess. Indeed, the process of an energy’s emanation from its source is an organic one. Hence, the cosmos must be regarded as the fruit of the Divine Organism – not an arbitrarily created artifact; and needless to say, it is only a feminine organism which is capable of bearing fruit...

The fact that the Goddess is the Prime Source and Ultimate Object of all love means that love for any object represents a form of communion with the Goddess, while any creative activity impelled by love represents a form of worship of the Goddess.